Pricing competitively

At any point in time, there are several other homes for sale competing with your home. You must know what's going on in your local housing market in order to price your home competitively and to attract qualified buyers.

We will help you determine the market value of your home by generating a FREE Competitive Market Analysis (CMA) report, which will show you a range of prices being paid for homes in your area. You can start your home evaluation process here, by filling out our Free Home Evaluation form.

We will also discuss other factors with you that will help us determine the value of your home:

1. Location
2. Square footage of your home and lot
3. Condition of your property
4. Buyer demand level for homes in your area
5. Your motivation
6. Availability of financing
7. Interest rates

Marketing Factors effecting the sale of your home: Who controls them?

Marketing Factor           Who Controls?
Market Position (based on price)     Seller
Saleability/Appeal to Buyer     Seller
Marketing Program     (Agent/agent’s co.)
Market Value     Buyer

Price is determined based only on the factors under your control:

1. Property Condition
2. Marketing time
3. Seller Financing & Warranty

The combination of an accurate Competitive Market Analysis, a precise property evaluation, and a well-executed marketing plan will help you price your home realistically in order to attract the full-price buyer.