Pursuing Full-Price Buyers
| Article Index |
|---|
| Pursuing Full-Price Buyers |
| Traditional Marketing, Too |
| Our 24/7 Response System |
| Staying in Touch |
| All Pages |
Our unique prospecting system
Accessibility - the ability for a potential buyer to gain access immediately to information about your home, and to your real estate agent - is the key to making a fast sale. A fast sale means more profit and less expenditure for you.
Our marketing system allows us to make information available 24/7/365, and to respond immediately and directly to each and every prospect.
Our ability to be consistently available, responsive, and to make information accessible to buyers around the clock, is essential to our ability to sell your home in the shortest amount of time at the highest price.
Where do we find your potential buyers?
We use every avenue available to interest people in your home:
1. Advertising
2. Referrals
3. Drive-by
4. Internet
5. Telephone
6. Multiple Listing Service
7. Open House
8. Re-location
9. Investors
10. Our previous buyers and sellers
We make full use of each and every one of these options. No good prospect will slip through our net!
Our automated prospect-capture system
Internet presence 24 hrs/day, 7 days/week, 365 days/year! Your home will be advertised on the Internet for millions of people to see. The Internet offers a wide variety of ways to reach potential buyers from all over the world, including:
* Targeted Searches and automatic interest matching: Visitors to our website can zero in on homes that match their criteria. If they do not find a home they are interested in, they may sign up to be automatically notified by email when homes that match their criteria are listed. When you list your home with us, our system automatically notifies everyone who is interested in a home like yours. We may already have a buyer who is eager to hear about your property!
* Buyer's Personal Property Organizer: Our website offers users a powerful personal property organizer to save properties they like and maintain a list of potential property matches, do custom searches and save the settings, and manage their daily email subscription(s). Users can log in and change their settings at any time. The organizer also helps us stay in touch with future, past and present clients.
* Online Mortgage Pre-qualification: Buyers can begin the pre-qualification process at our website. Our automated data systems permit us to access buyer information for the purposes of pre-qualification. Pre-qualification of buyers helps save you time, and prevents unpleasant mistakes. This information helps us determine which potential buyers are:
1. In a hurry to move
2. Serious, but not rushed
3. Bargain hunters
4. Just looking, not intending to buy
Filtering out those who aren’t qualified to buy, or who are unlikely to be serious about buying, greatly streamlines the prospecting system.
Each of these prospect-capturing features of our automated marketing system enhances your selling power and reduces your selling time. Good technology combined with experience and knowledge equals a great sale. And, we don’t neglect traditional marketing methods either!
